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EventDesign: Inside E3’s Media Briefing, an Interview with ZED INK [News]

Read the new interview with ZED INK’s Founder/Executive Creative Director Julia Zarro, Senior Creative Director Erin Hearne Williams, and Senior Producer Deb Falb  —> (EVENTDESIGN)
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“One of the key objectives is to maximize audiences, but the big challenge is the juxtaposition between the live audience and the broadcast audience.” — Julia Zarro, ZED INK Founder/Creative Director (via @EventDesign)   
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“It’s a really big story to tell, so we had to find a concise way of telling it.” — Erin Hearne Williams, ZED INK Senior Creative Director (via @EventDesign)
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