Microsoft's Surface tablet, unveiled by CEO Steve Ballmer at a press event, was designed in secret over the past several years - CNN Money

Microsoft’s Secret Event 2012 Reveals Surface Tablet [News]

Microsoft’s Surface tablet, unveiled by CEO Steve Ballmer at a press event, was designed in secret over the past several years. – CNN Money

Hollywood, California, June 18th 2012 — ZED INK participated in one of the most closely held product reveals in Microsoft’s history.

Originally dubbed as “Microsoft’s Secret Event,” the company revealed the unexpected Surface Tablet to the world.

Zed Ink collaborated with the Microsoft Windows team to create a compelling show experience that revealed the tablet – for the first time ever – to a group of invited press.

Working closely with the engineers, designers, and the product development group of Surface, Zed Ink designed a visual experience that celebrated both the beauty of the product and the ingenuity of the tablet’s design by building a lasting series of iconic press event images that were captured and disseminated around the world within hours.

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ZED INK, based in Venice California, is a World Leading Experiential Marketing Agency. http://ZEDINK.com

For more information

CONTACT:
ZED INK, Inc.
310.460.2424
info@zedink.com

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